top of page

Building a More Inclusive Workplace

At Inclusologist, we fuse strategic insight with creative vision to drive impactful DEI initiatives. By thoughtfully integrating our consulting expertise with innovative content production, we tailor solutions that resonate with your organization’s values.

Image of different races hands

01.

Production Equipment and Software

  • Invest in high-quality cameras, lighting, and audio equipment.

  • Purchase editing software and licenses for advanced production tools.

  • Set up a small studio space for in-house content creation.

Image of Camera and Computer

02.

Marketing and Branding

  • Develop a professional website showcasing services, portfolio, and testimonials.

  • Create branded marketing materials (business cards, brochures, social media graphics).

  • Run targeted online advertising campaigns to reach potential clients.

Audience on whiteboard

03.

Training and Development

  • Enroll team members in DEI certification programs and workshops.

  • Attend industry conferences and networking events to stay updated on best practices.

  • Provide internal training to enhance skills in production, consulting, and client management.

Audience Clapping

04.

Content Creation and Outreach

  • Produce a series of short videos or podcasts highlighting DEI success stories and client testimonials.

  • Launch a social media campaign to increase brand awareness and engage with the community.

  • Collaborate with influencers and thought leaders in the DEI space for guest appearances and endorsements.

Image by Austin Distel

05.

Client Acquisition and Retention

  • Develop a CRM system to manage client relationships and track project progress.

  • Offer introductory discounts or package deals for first-time clients.

  • Organize free webinars or workshops to showcase expertise and attract new clients.

Typing on laptop

06.

Operational Costs

  • Cover initial legal and administrative expenses (business registration, insurance, etc.).

  • Rent co-working space for meetings and collaborative work.

  • Set aside funds for unforeseen expenses and contingencies.

Coworking Space

Our Summer 2024 Business Goals

Establish Brand Identity and Online Presence

Goal: Develop and launch a professional website and social media profiles by the end of summer.

Action Steps:

  • Hire a web designer and content creator to build the website.

  • Create and schedule social media posts highlighting our services and DEI insights.

  • Develop branded marketing materials, including logos, business cards, and brochures.

Client Acquisition and Networking

Goal: Secure at least five new clients and establish partnerships with key industry stakeholders.

Action Steps:

  • Reach out to potential clients through targeted email campaigns and networking events.

  • Offer introductory packages and discounts to attract new clients.

  • Attend DEI conferences and industry events to connect with potential partners and clients.

Content Creation and Portfolio Development

Goal: Produce at least three high-quality projects that showcase our production and consulting capabilities.

​Action Steps:

    • Identify and select projects that align with our DEI mission and values.

    • Allocate resources for production equipment and software.

    • Collaborate with diverse talent and experts to ensure authentic and impactful content.

Team Training and Development

Goal: Enhance team skills and knowledge in DEI, production, and consulting through professional development.

Action Steps:

  • Enroll team members in DEI certification programs and relevant workshops.

  • Conduct internal training sessions on the latest trends and best practices in DEI.

  • Encourage team participation in industry webinars and online courses.

Community Engagement and Outreach

Goal: Build relationships with community organizations and advocate for DEI initiatives.

Action Steps:

  • Partner with local DEI organizations for joint events and programs.

  • Host free webinars or workshops to educate the community on DEI topics.

  • Engage with the community through social media campaigns and public speaking opportunities.

Operational Efficiency and Infrastructure

Goal: Streamline business operations and establish efficient processes.

Action Steps:

  • Implement a CRM system to manage client interactions and project progress.

  • Develop standardized procedures for project management and client communication.

  • Set up a co-working space for team collaboration and client meetings.

By achieving these goals, Inclusologists will be well-positioned to significantly impact the DEI space, attract a diverse range of clients, and build a strong foundation for future growth.

bottom of page